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Providing demonstrable and quantifiable evidence to substantiate the value of Marine Protected Areas like National Marine Sanctuaries is important for understanding their role in the blue economy, as well as gaining management and financial support for their protection. This study employs economic contribution analysis to estimate the economic contributions of ocean recreation spending of visitors to Gray’s Reef National Marine Sanctuary (GRNMS) and the coastal Georgia region. Employing economic contribution analysis is found to be more useful in influencing stakeholder decisions, and can therefore be a useful tool in providing inputs for management decisions related to marine protected areas. This study shows that visitors to coastal Georgia spent about USD 1.4 billion on ocean recreation activities in a single year. This translates to a total economic contribution of 18,950 jobs, USD 603 million labor income, USD 938 million value added, and USD 1.8 billion output. About USD 123 million of the total visitor spending can be attributed to GRNMS, contributing 1702 total jobs, USD 54 million in total labor income, USD 84 million in total value added, and USD 159 million in total output. This study highlights the importance of coastal Georgia and GRNMS as economic drivers of the region’s economy, supporting the need for continued management and investment in the Sanctuary and its resources.